Time to understand your interests and help you feel comfortably part of the journey.
02 THE FOUNDING JOURNEY
South Africa,
Personally™
Ambition in the city. Perspective in the wild.
Celebration at the edge of the ocean.
FROM THE SMO AFRICA BRAND WORLD · CONCEPT ARTWORK11 DAYS | 10 NIGHTS · MAXIMUM 12 GUESTS
- 01
Johannesburg
Three nights · The Africa being built.
- 02
Pilanesberg
Two nights inside Pilanesberg · The Africa we protect.
- 03
Cape Town
Five nights · The Africa we celebrate.
Not a tour. An introduction. Preliminary itinerary; dates, stays, hosts, inclusions and pricing are subject to confirmation.
SOUTH AFRICA, PERSONALLY™Some evenings
Some evenings
become part
of your story.
A moment from William’s personal travels.
Discover the experience ↗DAY BY DAY THE PRELIMINARY ITINERARY
11 DAYS | 10 NIGHTSSouth Africa,
South Africa,
Personally™
Not a tour. An introduction.
3 nightsJohannesburg
2 nightsInside Pilanesberg
5 nightsCape Town
Johannesburg • Pilanesberg • Cape Town
DAY 01Welcome to Johannesburg+
Airport arrival, private transfer, and time to settle in. A relaxed welcome dinner with William introduces the journey and your fellow travelers.
Johannesburg · Night 1DAY 02Soweto: History and Living Culture+
Explore Soweto with a local guide, followed by a hosted lunch and conversations about its history and contemporary life.
Johannesburg · Night 2DAY 03Johannesburg, Personally+
Visit Constitution Hill and a selected creative space. Gather for an intimate dinner with invited local entrepreneurs, artists, or cultural voices.
Johannesburg · Night 3DAY 04Into the Bush+
Private transfer to a lodge inside Pilanesberg. Settle in, enjoy an afternoon game drive as arrival time permits, and gather for dinner at the lodge.
Pilanesberg · Night 4DAY 05A Full Day on Safari+
Morning and afternoon game drives, with time between for a leisurely lunch, relaxation, and enjoying the bush setting.
Pilanesberg · Night 5DAY 06From Bush to Cape+
Transfer to Johannesburg airport for the flight to Cape Town. Private arrival transfer, check-in, and an easy evening. A final morning drive depends on flight and transfer timing.
Cape Town · Night 6DAY 07Cape Town: Culture and Perspective+
Table Mountain, weather permitting, followed by a locally hosted introduction to the city’s neighborhoods, food, and creative life.
Cape Town · Night 7DAY 08The Cape Peninsula+
A scenic coastal outing featuring Cape Point, the penguins at Boulders, and a leisurely lunch along the route.
Cape Town · Night 8DAY 09The Winelands, Personally+
A curated day of wine tastings and an estate lunch, with a proposed introduction to a winemaker or proprietor. Return to Cape Town for an evening at leisure.
Cape Town · Night 9DAY 10Your Cape Town & Yacht Farewell+
A relaxed morning for independent exploration or an optional encounter with local creatives. Gather aboard a privately chartered yacht for our farewell outing, with sunset timing, food, and drinks to be arranged.
Cape Town · Night 10DAY 11Until Next Time+
Breakfast and time at leisure as flight schedules allow, followed by private airport transfers for departure.
Departure · No overnightPreliminary itinerary. Experiences, hosts, accommodations and transport arrangements remain subject to confirmation. Weather, flight schedules and transfer timing may affect the sequence. Yacht sunset timing, food and drinks are to be arranged.
12 GUESTS. BY DESIGN. THE SPACE TO MAKE IT PERSONAL
MAXIMUM12GUESTS
Every guest
should feel like a guest.
We are limiting South Africa, Personally™ to a maximum of twelve guests because the best parts of this journey need time, attention and room to unfold.
A real conversation with the chef. A question that becomes a longer exchange with an artist. A shared table where everyone can take part. A host who has time to get to know you.
Our ambition is a journey you remember for the rest of your life. Keeping the circle intimate is one of the most important choices we can make toward that.
Space to engage with the people we meet and follow a conversation beyond the first question.
An intimate group that can share the experience while giving every person a voice.
YOUR INVITATION SOUTH AFRICA, PERSONALLY™
Eleven days.
Beautifully hosted.
Personally connected.
Ten nights across three distinct settings. Two signature Tables. Time in the bush. Art, wine and the people behind them. A private yacht farewell.
Each part has its own appeal. Together, they make a journey with a character all its own.
PROPOSED JOURNEY PRICE
US$9,595
per person · based on double occupancy
11 DAYS | 10 NIGHTS · MAXIMUM 12 GUESTS
Not a tour.
An introduction.
THE PLANNED JOURNEY BRINGS TOGETHER
Ten nights of accommodations; the Johannesburg to Cape Town flight; scheduled private transfers and guided outings; the two-night safari chapter and game drives; executive-chef-led Tables in Johannesburg and Cape Town; a private art viewing; the Winelands day; and the private yacht farewell dinner.
THE DETAILS WILL BE CLEAR BEFORE BOOKING
International airfare, travel insurance and personal purchases are excluded from the proposed package. The final meal and beverage list, optional experiences, single-room supplement, deposit schedule and cancellation terms will be provided before reservations open.
BEFORE YOU GOA few good
A few good
questions.
Why a maximum of twelve guests?+
We want time for personal attention, thoughtful introductions and conversations everyone can join. The group size supports the private Tables and the personal character of the journey. Our ambition is an experience guests remember for a lifetime.
How can I hear about future journeys?+
Choose Namibia, Zimbabwe, Tanzania or South Africa in our journey interest form. Your details are sent securely to SMO Africa so we can respond and share updates about your selected destinations.
What is SMO Africa?+
SMO Africa creates intimate, people-centered journeys built around real conversations and a deeper connection to Africa. Our founding South Africa journey is in development, with inquiries now open.
Can I book the founding journey?+
Inquiries are open. Reservations are not yet available. The preliminary itinerary is 11 days and 10 nights: three nights in Johannesburg, two inside Pilanesberg and five in Cape Town. Departure dates will be announced once confirmed. Final dates, prices, accommodations, terms and booking arrangements need confirmation.
What does the journey builder do?+
It turns your selected interests, travel company and preferred pace into an illustrative brief you can download. It runs entirely in your browser. It does not send an inquiry, make a booking or create a reservation.
Is this only for safari travelers?+
The creative direction brings together contemporary cities, culture, food, conversation and wildlife. Explore the three chapters to see how those perspectives could fit together.